Logos, colour palettes and digital brand guidelines for charities and small businesses, designed to work on your website, in emails and on social media from the start.
Branding built for digital
Most people meet your organisation on a phone screen first. A brand that only works on a printed letterhead will struggle there. I design identities that hold up at small sizes, in dark mode and in an inbox, and then carry them straight into your website and templates.
What’s included
- Logo design, with versions for the web, social avatars and favicons.
- Colour palette and typography, checked for accessible contrast.
- Brand adaptation: taking an existing brand and making it work online without starting again.
- Digital brand guidelines your team and suppliers can follow.
- Applied straight away to your website and email templates.
Examples
- Sutton Counselling: a new logo and colour palette for a South London counselling charity, designed to reassure full-fee clients.
- Sevenoaks Better Together: an online identity that feels warm, approachable and civic rather than corporate.
- KSC Law: a soft-touch digital brand for a commercial mediator and barrister.
- One Simple Rule: a calm, premium look for a handcrafted gift brand.